The project "Croatian Island Product" at the Eco-Fair in Nuremberg

The project "Croatian island product"(HOP) will be presented to the world's largest organic products trade fair BioFach 2010 in Nuremberg from 17 to 20 February 2010. On a special stand with promotional material about the project will also be presented a tag holder "Croatian island product" Agricultural Cooperative "Svirče" from the island of Hvar with the top wines from the eco-farming "Ivan Dolac".

Ministry of Maritime Affairs, Transport and Infrastructure was in early 2007 initiated a project of the visual labeling of island products labeled "Croatian Island Product" with the intention of stimulating the island in the production of original manufacturers and quality products. These are products that are the result of the island's tradition, research and development activities, innovations and inventions that originate from the island restricted sites and work in small batches.

The project has multiple effects, one of the most important are economic and demographic. Insular producers through self-employment creating products of exceptional quality by allowing themselves and their families eligible for survival and stay on the Croatian islands. Consumers, on the other hand, meet with new products, whose excellence in easily convinced immediately.

This quality label has so far received 46 island producers (of which 3 eco-manufacturers) for 97 products and product lines, with 13 islands (Brac, Hvar, Vis, Korcula, Pag, Krk, Lastovo, Long Island, Rab, Cres, Prvić, Ugljan, Peljesac). It's about food (wine, brandy, liqueurs, olive oils, cheeses, pastries, fish, salad marinades, jam, honey), cosmetic and clothing products and souvenirs.

The importance and excellence of the project were recognized outside the Croatian borders, which is why the invitation to present at BioFach. The exhibition program consists of the fair food, wine, textiles and accessories and wood products, and sustainable agriculture and marketing. At the fair, representing the state, regions and professional associations, and is only intended for professional public. One of the major effects of the fair is to promote ecologically interesting tourist destinations and services.

The scope of the international market of ecological products every year to raise $ 5 billion USD and exceeded the limit of $ 40 billion USD. The world is currently more than 30 million hectares of arable land for ecological farming, and Europe as a region in second place. Eco products occupy an increasing space in the market from specialized stores moving in a wider bid. Conscious consumers are increasingly looking for healthy foods and products with a guaranteed level of quality.

Since the HOP-project its references to fit the requirements of BioFach, we expect its performance to be successful, the more it is a special emphasis placed on ecological production of wine and olive oil.

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